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EndoGRO Media Formulations

EndoGRO media provide an optimal cell culture environment for many types of endothelial cells, including HUVEC, aortic endothelial cells, and other human large vessel and microvascular endothelial cells. These media formulations have shown to grow endothelial cells at rates that match or exceed commercially available serum-containing media, while maintaining excellent cell morphology. There are four uniquely optimized media formulations to choose from depending on your research application:


Media TypeDescription
EndoGRO-LSLow serum culture media for human endothelial cells, HUVEC, aortic endothelial cells, and other large vessel endothelial cells
EndoGRO-VEGFLow serum, VEGF-supplemented media for the rapid proliferation of human endothelial cells, HUVEC, aortic endothelial cells and other large vessel endothelial cells
EndoGRO-MVLow serum culture media for human microvascular endothelial cells
EndoGRO-MV-VEGFLow serum, VEGF-supplemented media for the rapid proliferation of human microvascular endothelial cells

EndoGRO Media Advantages:
  • Lower serum concentrations than standard endothelial cell culture media
  • Dramatically improved proliferation rates while maintaining excellent cell morphology
  • No phenol red or antimicrobials, which can cause cell stress and masking effects
  • Extensive QC and exacting standards to ensure lot-to-lot consistency
  • Special UV packaging to prevent light damage
  • Built-in temperature gauges to assist in contamination-free media warming


A comparison of proliferation rates of HUVEC cultured in EndoGRO media and other commercially available media, at different seeding densities. EndoGRO Media shows superior proliferation at various seeding densities.

DescriptionQuantity/PkCatalogue Number
EndoGRO-LS Complete Media Kit500 mL SCME001
EndoGRO-VEGF Complete Media Kit500 mLSCME002
EndoGRO-MV-VEGF Complete Media Kit500 mL SCME003
EndoGRO-MV Complete Media Kit500 mL SCME004

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